On Thursday evening, while unconfirmed reports spread regarding the Brown University gunman, the network's Kaitlan Collins posted on social media, noting the confusion and pointing viewers to her network’s 9pm newscast.
While the network is hardly a flawless news source, her message rang true for numerous observers. It stands as one of the organizations where there exists reality-based and mostly trustworthy reporting – notably during crises like the one unfolding close to a New Hampshire storage facility.
A Vulnerable Situation Amid a High-Stakes Struggle
But the news network, now four and a half decades old, finds itself in a vulnerable position as two giant media empires battle over ownership of its parent company, Warner Bros Discovery.
Regardless of who wins, the fate of CNN has become part of a major game of corporate ownership, instead of as a question of what helps the information-seeking public.
“This is yet another example of the deep structural problems with origins in many years of regulatory actions,” noted Victor Pickard, author of “Democracy Without Journalism?” and a academic specializing in media policy at the University of Pennsylvania.
The speculation about who will own Warner Bros Discovery – could it be Netflix or Paramount Skydance? – overlooks a broader point.
“It gets presented as a corporate drama with powerful individuals as the main characters, but there is scant discussion of the societal benefit,” Pickard added.
A Further Factor: Donald Trump
The network's predicament is further muddied by Donald Trump’s views about a network he has long portrayed as perhaps his primary “fake news” antagonist.
Recall the chants of “CNN sucks!” at Trump's rallies, his administration's retaliatory withdrawal of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in White House briefings.
Trump now says that the network requires new ownership. This can be interpreted as ownership that will protect him from criticism and scrutiny. That is part of why he appears to come down on the side of Paramount Skydance, which has made a aggressive takeover attempt.
Trump has reason to like that bidder more. For one thing, it is controlled by David Ellison, son of the ally of Trump Larry Ellison, one of the world’s richest people.
Paramount, parent of CBS News, also recently appointed the right-leaning Bari Weiss, famous for her “anti-woke” beliefs, as the lead editor of that venerable news network.
A Future of More Turmoil
Significantly, if Netflix wins, CNN and other cable outlets would first be separated into a independent unit. This might be a relief to many at the network, but it’s far from a secure position. That structure could position CNN for yet another acquisition. The cycle continues.
In the view of Timothy Wu, a lot of this is against the law, anyway. The influential voice of big tech’s dominance recently argued that competition laws should disallow both deals.
“Each proposed deal would be detrimental to the country, and both should be contested by anti-trust authorities,” Wu recently wrote.
The Bigger Issue and a Way Ahead
No matter the outcome with this particular battle, the underlying crisis remains.
“What we have now is a very system hostile to democracy, but we must resist a sense of powerlessness,” Pickard noted. Government actions – originating in the 1930s and 1940s – helped to foster this profit-obsessed monster, and revised policy decisions can tackle it.
Is this likely in an era where the top communications regulator refuses to acknowledge that the agency is independent? Change is very unlikely now, but that doesn’t mean it will not happen in the future.
Initiatives that strengthen independent news organizations, aid local journalism, fund public media, and outlaw the consolidation of media power in too few hands are within reach – they are necessary for a healthy democracy.
When it comes to media ownership, bigger isn’t better. And news organizations including CNN must not be tools in the most recent acquisition battle.